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Rently is the leader in multi-family and single-family self touring technology. This reality meant that they needed a serious partner to optimize their entire digital experience.
The Client
Rently is the leader in multi-family and single-family self touring technology. This reality meant that they needed a serious partner to optimize their entire digital experience.
The Challenge
Rently is the leading self-touring technology in the multi-family and single-family industries. As demand grew, so too did the need for a robust and easy-to-manage digital platform. From our assessment, though consumers recognized the quick-path to search for properties, we identified a critical pain-point in a business-users understanding of Rently's full capabilities.
The Solution
Starting with in-depth analytics analysis, our teams proposed a solution that optimized both consumer and business buyer funnels while creating performance improvements through cleaner information architecture and improved help-desk search functionality. As Covid-19 took hold across the globe, Rently's easy-to-understand product and descriptive information architecture, captivated eager businesses and consumers alike.
Website
From page to page, we brought consistent design language and voice. No small detail was overlooked. The home page and product pages were designed with conviction and conversion in mind - while the consumer-facing pages and facets were continuity revised to ensure that users quickly understood their task to be completed.
